Amazon Strategy Survey – Current Trading 2023 for Vendors (1P) & Sellers (3P) Learn more FOSTEC & CompanyWhite PapersAmazon Strategy Survey - Current Trading 2023 for Vendors (1P) & Sellers (3P) Based on the survey results companies expect stable sales on Amazon. The share of Amazon sales in relation to total sales is between 0-25% for 74% of respondents. According to the survey, the most important alternative E-Commerce channels for companies are large marketplaces, online shopping on social media and direct-to-consumer (D2C) stores. Furthermore, companies expect similar profitability from Amazon sales as from other comparable marketplaces. For the majority of respondents, however, cost-related factors are the key to future profitability. The choice of business model on Amazon among respondents is clear. 63% of participants use the seller (1P) business model. The split between 1P and 3P sales is even more telling, with 76% of sales using the 1P business model. Download the full study: DOWNLOAD To download for free, please enter your name and email address in the form below. You will immediately receive the download link by e-mail. Your first name*Your surname*Your email address* Your phone number*Company*Click here for more information about data protection. Yes, I want to receive the FOSTEC & Company newsletter Click here for more information about data protection.