Online Marketplace Strategy An online marketplace strategy is a dedicated strategy for distribution via online marketplaces such as Amazon, eBay, etc. Although the basic principle is the same, there are certain differences between B2C and B2B offerings (e.g., Amazon Business). An online marketplace strategy is a dedicated strategy for distribution via online marketplaces such as Amazon, eBay, etc. Although the basic principle is the same, there are certain differences between B2C and B2B offerings (e.g., Amazon Business). Learn more FOSTEC & CompanyCompetencesOnline Marketplace Strategy When we talk about an online marketplace strategy, we mean the development of a dedicated strategy for distribution via online marketplaces such as Amazon, eBay, etc. While the basic principle is largely identical for the B2C and B2B sectors, there are a small number of important differences. Depending on the sector on which your company operates, read our introduction to either B2C Online Marketplace Strategy or B2B Online Marketplace Strategy to find out more. Further informations about Online Marketplace Strategy B2C Online Marketplace Strategy Learn more B2B Online Marketplace Strategy Learn more Contact one of our experts Markus Fost, MBA, is an expert in e-commerce, online business models and digital transformation, with broad experience in the fields of strategy, organisation, corporate finance and operational restructuring.Learn moreMarkus FostManaging PartnerMarkus Fost, MBA, is an expert in e-commerce, online business models and digital transformation, with broad experience in the fields of strategy, organisation, corporate finance and operational restructuring.markus.fost@fostec.comPhone: +49 (0) 711 995857-10Mobile: +49 (0) 170 8057143Fax: +49 (0) 711 995857-99LinkedInXINGLearn more