FOSTEC & Company advises Syz Capital and operating partner Saturnus Capital on the acquisition of a majority stake in the Capture Media Group

With the acquisition of a majority stake in the Capture Media Group, a consortium made up of Syz Capital AG and its operating partner Saturnus Capital AG is expanding its portfolio to the digital advertising market in Switzerland. The Stuttgart strategy consulting boutique FOSTEC & Company advised the buyers as part of the commercial and technical due diligence.

Stuttgart, 21.12.2023: Syz Capital AG and Saturnus Capital AG have successfully completed the acquisition of a majority stake in the Capture Media Group. The Capture Media Group is a data-driven and technology-supported engagement advertising provider that offers its customers high-quality user engagement and engagement tracking services. The group of companies, founded in 2016, has a strong presence in the Swiss home market and began expanding into Austria in 2022.

The group is led by highly qualified professionals who have outstanding expertise in this rapidly developing Swiss market niche. The founders will continue to have a significant stake in the company and, together with Syz and Saturnus, want to initiate the next growth step with increased expansion into Austria and market entry in Germany.

A team from the strategy consulting boutique FOSTEC & Company, led by Managing Partner Markus Fost, provided the customers with comprehensive support in the transaction. The advice included commercial and technical due diligence, which included an in-depth analysis of the business model, competitive landscape, technology and future prospects. The technical due diligence revealed that the chosen technology stack and software architecture meet the requirements for the future development of Capture Media Group’s digital business.

“FOSTEC advised us as part of the commercial and technical due diligence of the Capture Media Group. The team’s market and technology expertise helped us greatly to understand the full range of market specifics and to formulate the value creation strategy for the transaction. We appreciate the openness of the team, the high speed of execution and the willingness to discuss even the most sensitive aspects of the business model. We will be happy to work together on further transactions.“ says Philip Schweizer, Saturnus Capital AG Partner about the cooperation with FOSTEC & Company.