FOSTEC & Company advises INVICTO on the acquisition of LotteStyle GmbH

With the acquisition of LotteStyle GmbH, the investment company INVICTO Holding GmbH is financing the first investment for the newly founded empact brands GmbH, which will consolidate and further develop sustainable Amazon power-sellers under one roof. Stuttgart-based strategy consulting boutique FOSTEC & Company advised INVICTO as part of the commercial due diligence.

Stuttgart, 17.08.2022, With the acquisition of the Amazon power-seller LotteStyle, the Düsseldorf-based investment company INVICTO carries out the first transaction of the newly founded empact brands GmbH. empact brands focuses on the consolidation and further development of sustainable Amazon power-sellers. The company is acquiring LotteStyle as part of a succession plan. Since its founding, LotteStyle GmbH has been selling in the areas of baby fashion, swimwear for women and clothing for women primarily as a power-seller on Amazon and eBay. The company operates under the three brands TupTam, Aquarti and Alkato.

The strategy consulting boutique FOSTEC & Company with its team around Managing Partner Markus Fost comprehensively supported the client INVICTO Holding in the transaction. The consultancy included the commercial due diligence including the analysis of the digital value chain as well as all E-commerce activities. “FOSTEC advised us in the context of a commercial due diligence of an Amazon power-seller. The team’s market and technology expertise made it very easy for us to enter the industry. In addition to the CDD, we appreciate the team’s networking approach, which also gave us good ideas for recruiting digital talent and the operational development of our acquisition.” says Ferdinand von Hammerstein, Managing Director of INVICTO Holding GmbH about the cooperation with FOSTEC & Company.