The Target

3 S GmbH & Co. KG, based in Bergisch Gladbach, develops products and brands in the “Sports & Leisure” sector. The brand portfolio includes the brands: Apollo, Ocean 5, pink papaya, Vendome, Lalalux and Zen Power. The best-known and top-selling brand in the portfolio is Apollo – the brand for roller and fun sports, which is aimed at customers with an affinity for design and sports enthusiasts. The Apollo product portfolio includes, for example, longboards that are developed with a team of designers and experienced longboarders.

The Transaction

The strategy consulting boutique FOSTEC & Company and its team led by Managing Partner Markus Fost comprehensively supported the client econvy Holding GmbH in the transaction. The consultancy included the execution of a commercial due diligence, in which the product range, webshop traffic structures, customer segments and the e-commerce organisation were analysed. A central component was also the implementation of a market potential analysis in Europe in order to identify insights into product trends and potentials in the “Sports & Leisure” segment for the econvy ecosystem.

Industries: Home, Garden & Living
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FOSTEC & Company GmbH

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+49 (0) 711 995857-0

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