The transport and logistics industry is at the heart of a globalised society. The expectations of private and commercial customers are increasing while at the same time cost pressure is high. Consumers demand transparent flows of goods and climate-friendly transport. Transport and logistics service providers must therefore continuously optimise their processes and supply chain in order to remain competitive in the long term.

For a long time, the luxury goods industry was very cautious about e-commerce. Exclusivity and the mass market nature and transparency of e-commerce seemed incompatible. But here, too, a change in mindset has taken place and the market potential in the luxury segment of e-commerce is causing many manufacturers to launch digitalisation and e-commerce initiatives.

Together with Markus Fost from FOSTEC & Company, we reviewed our Amazon strategy in a short project at Julie & Grace. The result not only gave us many valuable insights into Amazon on the vendor and seller side, but also concrete, directly implementable recommendations for action based on our sales data. In the following months, these helped us to sustainably improve our sales results via Amazon.

Timo Voswinckel, Managing Partner (formerly Project Manager McKinsey & Company) of JULIE & GRACE GmbH

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E-commerce in the “Home, Garden & LIving” segment has blossomed in the time of the Corona pandemic and has laid the foundation for long-term e-commerce growth. Numerous niche providers have emerged that cover almost all customer needs in this segment alongside large online marketplaces. At the same time, stationary providers are suffering because of the channel shift to the online sector or are trying to profit from online business by means of hybrid strategies.

With Markus Fost, Managing Partner at FOSTEC & Company, we were able to find an excellent guest speaker for our eCommerce event. His insightful and inspiring lecture on current topics in the field of eCommerce and pricing received much praise and recognition from the participants. We would like to thank him very much and would also be very happy about a further cooperation!

Patrick Sihler, Corporate Marketing & Sales Business Consulting and Digital (C/MSB) of Bosch Group - Robert Bosch GmbH

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Markus Fost and the FOSTEC team played a key role in the development of a global e-commerce strategy for our fine dining division. In particular, the experience FOSTEC brought to the table was invaluable in enabling us to achieve our objective in a very short period of time. The strategic approaches pursued were capable of meeting the requirements of a traditional, globally operating company with a strong brand image as well as accommodating changing market requirements and the digital transformation of business models. From the strategic concept to the operational planning of measures and business plans, we always felt very well advised and confident of being able to pursue a successful path in the future.

Dr. Peter Domma, Head of Online Unit of Villeroy & Boch AG

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Markus Fost advised us on the development and implementation of our global e-commerce strategy in a highly dedicated fashion. This guidance covered the construction of our new website, the design and construction of a B2B portal, the modernisation of our data management practices and other strategic measures such as the development of a detailed scoring model for cooperation with pure players. Taking into account the needs of a brand-name manufacturer with a high degree of involvement in specialist trade, Markus made significant improvements to the firm’s e-commerce strategy, held discussions with various visions of the firm and, where necessary, devising problem-solving approaches. He then implemented our chosen strategy in a consistent, target-oriented manner, offering expert guidance to the relevant operational divisions. Our considerable success was achieved only as a result of FOSTEC’s detailed technical and strategic know-how and their deep understanding of the opportunities and risks of different e-commerce strategies. Markus exhibited the highest levels of commitment at all times, integrated the various divisions in a transparent and goal-driven manner and solved emerging problems quickly thanks to his in-depth technical understanding. As a result, he was able to consistently set appropriate priorities for our complex projects.

Eric Oellerer, CFO of Metabowerke GmbH

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The FOSTEC team provided us with highly professional, target-driven support in the e-commerce field. Thanks to their broad experience, they were able to offer us valuable guidance on how to further advance our e-commerce activities, enabling us to identify and begin work on on a number of vital areas of action. We will certainly continue to cooperate with FOSTEC in the future!

René Kruk, Director of Sales, Germany of Festool GmbH

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The broad expertise of Markus Fost as a highly effective e-commerce strategist and practitioner immediately convinced us to develop our future e-commerce strategy alongside FOSTEC & Company. In-depth knowledge of conceptual implementation in a wide range of industries quickly created a solid foundation of trust in the workshops. A partner whose dedication and enjoyment of the work is impressive, but who also knows how to assess the potential for success in a realistic way.

Christoph von Wrisberg, Managing Director of Schlaraffia

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In FOSTEC & Company, we've found a partner who understands both the mechanisms of the markets and our company and products. We value this service package very much and have benefited from the associated expertise. The cooperation is productive in terms of results and thoroughly professional at all times.

Wilhelm Hahn, Managing Director of Wiha Werkzeuge GmbH

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FOSTEC & Company impressed us with practice-oriented, relevant knowledge that has helped tremendously in our strategy development and formulation. As we worked on developing various business models, we benefited from pragmatic, realistic assessment that helped us select the right courses of action. We look forward to the continued friendly and highly professional support of FOSTEC & Company in the future.

Jens Fischer, Director of E-Commerce of Recticel (Schlaraffia)

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The home appliance industry is characterised by a high degree of e-commerce maturity. Even in the early days of e-commerce, small appliances in particular were sold online. In the meantime, there are no longer any restrictions on large appliances either. Characteristic for this segment is the extremely high intensity of competition. Suppliers are increasingly vying for customers with services and digital tools to complement the hardware. Smart home is an example of this.

FOSTEC & Company supported us in entering the PAN-European Amazon business. From the potential analysis, risk assessment and the development of the entry strategy to the operational support in the creation of business plans, team building, marketing and contract negotiations, the FOSTEC & Company team was able to convince us across the board. Thanks to the expert knowledge of FOSTEC & Company in the field of online sales, a well-structured and cooperative partnership, we were able to keep to our tight schedule and achieve the goals we had set.

Roman Gorovoy, Geschäftsführender Gesellschafter of ELECTROSTAR GmbH

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FOSTEC supported the implementation of our global e-commerce strategy in a professional and highly dedicated manner.Their detailed know-how and understanding of both the local and central aspects of our brand-name business enabled us to achieve measurable success.

Matthias Körner, Global Director of Strategic Development, Sales/Distributor Markets of BRITA GmbH

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